level
medium
Varies
Author:
Jekatyerina Dunajeva
Netnography
Required prior knowledge
Students who take this module should have a general knowledge about social science inquiry and steps of research, as well as qualitative analysis and a basic understanding of ethnographic research
Module difficulty
Intermediate level
Main goals
To understand the particularities of virtual ethnography, as well as to use online spaces for data gathering and be able to critically analyse the data
Structure of the module
Theoretical foundation and description of netnography, case study illustrating the use of netnographic research, educational tasks (supplement for teachers)